A survey conducted by Slice Intelligence indicates that the product launch of the iPhone X is now the largest in the company as orders for the device were 25% more than the iPhone 6 which previously held the record. Queues were long in key markets such as Chicago, Tokyo and New York despite the skepticism that had been prevailing before the launch that the high price of the device would discourage sales.
According to the Slice Intelligence report, about 3.8% of those who have already bought the iPhone X were switching from an Android smartphone while 96.2% were owners of older iPhones and were just upgrading. Most of the upgraders previously owned the iPhone 7 Plus.
Waiting for the iPhone X
The report also suggests that the reason there was low demand for the iPhone 8 and the iPhone 8 Plus was because most enthusiasts were waiting for the premium smartphone. According to the report the number of iPhone X devices sold was three times more than those of the iPhone 8 Plus and the iPhone 8. Pre-orders for the iPhone 8 Plus and the iPhone 8 were 78% lower than those of the iPhone 7 in its first five days after the pre-order period kicked in.
Among the features that have captured the imagination of consumers is an edge-to-edge display and a facial-recognition security system known as Face ID. The iPhone X’s facial-recognition system checks the owner’s identity by comparing the image captured by the front camera against an image that is stored when 30,000 infra-red dots are projected on the face.
Face ID will work even when the owner of the device changes their hairstyle, puts on glasses or a hat. The technology also works in dark places. Face ID is safer than Touch ID as the chances of hacking are only one in a 100,000. In Touch ID the chances of hacking are one in 50,000.
The iPhone X possesses glass both on the back and the front and a stainless steel band of a surgical grade around the sides. Coming in various colors including silver and space grey, the iPhone X is also both dust and water resistant.
One possible problem that users are likely to experience with the iPhone X however is burn-in – this is slight shifts in hue and color when the OLED display is viewed at an off-angle.
“This can occur in more extreme cases such as when the same high contrast image is continuously displayed for prolonged periods of time,” wrote Apple on its website.